Trust doesn’t form in milestones. It forms in moments.
Microtrust is the accumulation of small, consistent actions that show reliability and care. It’s what signals to people that they matter long before recognition programs or engagement surveys ever do.
Big gestures are memorable, but microtrust is what sustains relationships. It shows up in how you listen, how you follow up, and how you treat people when things go sideways.
A Deloitte study found that 65 percent of people say trust is built most effectively through consistent, everyday interactions, not formal programs or announcements. (Deloitte, “Global Human Capital Trends,” 2023)
People don’t assess trust once a year. They notice it in your two-minute conversations, the tone in your feedback, and the empathy in your responses.
Everyday Moves
Build trust through small interactions that show you remember and care. Follow up on past conversations, not just projects.
Notice effort before outcomes.
Handle mistakes privately; celebrate growth publicly.
Microtrust compounds faster than any recognition program ever could. The same is true of the people experience. Both are shaped in the small, consistent interactions that tell people they matter, not in the big moments we plan, but in the everyday ones we choose.
What small moment has built (or broken) trust for you at work?